1. Description

EMBRACE Pulse-IT is a media-oriented business process management and orchestration platform. It empowers customers to translate, optimize, execute and monitor any business, broadcast or digital media processes simply and quickly.

Design, orchestrate and optimize your business process

Connect people, processes, systems and deliver end-to-end automation across your entire media supply chain from content preparation to delivery.

Maximize your existing technical and human resources

Optimize every exiting element of your media supply with software-defined orchestration, easily add external services like AI or Cloud components, improve all operators work experience while reducing risks and managing costs.

More channels, more assets, less time and budget? We’ve got your back!

Accelerate a wide variety of content creation and delivery processes by adding the missing glue between ingest, transcoding, AI-based transcription, metadata mining, asset management, asset utilization, automated content processing or postproduction, packaging, versioning egress and distribution.

2. Targets

Media & Entertainment organizations, Content owners, Broadcasters

3. Challenges we solve

The time between concept-production-distribution consumption has dramatically reduced, while the processes, workflows and versions have increased exponentially. Consequently, working as a team is vital, and Pulse-IT renders seamless interactive and collaborative workflows for producers, operators, engineers and managers. The solution includes simple tools for complex situations built with bundled task templates or extended with minimal code that can be performed immediately or as scheduled jobs.

All execution is managed via comprehensive, real-time, role-based, secure web-based dashboards accessible from where you need it. Pulse-IT excels in breaking down barriers and silos while connecting disparate heterogeneous systems to form a cohesive workflow that increases throughput and simplifies operator use.

4. Key benefits

Unify people, systems and services
Enable teams to collaborate on any business operations with end-to-end process management
Simply design, automate, schedule and supervise media supply chains using your existing tools and infrastructure either on-prem, hybrid or fully in the cloud.
Low-code functions empowers technical staff to customize integrations
Easily orchestrate and leverage any third-party SaaS services such as AI.

5. Typical workflows

Man-in-the-middle media workflow
Review & Approval orchestration
Governance chains with built-in QC orchestration
Content localisation
End-to-end management and supervision
Augmentation of MAM platforms
Appending metadata from pre-existing archives
Remote triggering from other MAMs for transcoding and transcript functions
Remote triggering of AI services (like Azure Video Media Indexer, Azure Video Analyzer for Media or Azure OpenAI Service)

6. Key Features

HTML5 Form Designer
Workflow Designer and Execution
Sequence Designer
Task Management
Low-code automation

REST API, JSON & XML Support
Job Scheduling & Management
System Dashboard & Notifications
Role-based permissions
Active Directory Centralized Login

7. Partners' integrations

Complementary to 200 existing tasks and connectors, Pulse-IT has Companion Apps for Avid MediaCentral, Codemill Cantemo, Codemill Accurate Player and native integrations with Adobe Premiere Pro, Adobe Frame.io, Emotion Systems and Telestream Vantage.

EMBRACE Pulse-IT

by EMBRACE