Orbitrack
by GRAVITAR
Advanced analytics solution for the real estate and construction industry
Orbitrack is a specialized solution designed for the construction and real estate sector, integrating advanced reporting, data analysis, and dashboards that enable informed strategic decision-making, resource optimization, and improved project profitability.
Overview
The construction and real estate industry faces growing challenges: project cost overruns, delays on site, limited financial visibility, and increasing pressure to deliver results to investors.
Orbitrack was created to solve these challenges, consolidating all critical business information into a single platform that enables real-time, data-driven decision-making.
With Orbitrack, you can align finance, operations, sales, and executive management under a single source of truth. The solution transforms scattered data into clear, actionable insights that drive growth and profitability.
Challenges It Solves
- Disconnected departments: Finance, operations, and sales work with different data, creating errors and rework.
- Lack of real-time visibility: Manual reports arrive late and often contain inconsistencies.
- Uncontrolled costs: Deviations from the budget are often detected too late.
- Decision-making in the dark: Without updated KPIs, reaction to risks and opportunities is slow.
- Unreliable forecasts: Makes it difficult to plan cash flow and manage investors.
Orbitrack automates data collection, standardizes metrics, and presents clear, interactive dashboards for every level of the organization.
Key Benefits
- Executive Management: Up-to-date strategic KPIs, full business overview, investor and board-ready reporting.
- Finance: Budget control, actual vs. estimated comparisons, accurate revenue and expense forecasting.
- Operations / Construction: Progress tracking, deviation alerts, cost control.
- Sales & Marketing: Customer acquisition metrics, agent performance, inventory turnover.
- IT / Analytics: Governed, secure, and scalable platform with no need for complex custom development.
Core Features
- Dynamic Dashboards – View results by project, site, stage, or region.
- Automated Reporting – Schedule and distribute daily, weekly, or monthly reports without manual effort.
- Smart Alerts – Get notified of budget deviations, progress delays, or sales performance drops.
- Unified Data Model – Ensures data consistency across the entire organization.
- Scenario Simulation – Forecast costs, revenues, and profitability using historical data.
- System Integrations – Connects with ERP, accounting, payroll, Excel, CRM, and more.
Industry Use Cases
- Real Estate Developers – Analyze sales, inventory turnover, and cash flow to make better project decisions.
- Construction Companies – Monitor site progress and control budget deviations to prevent overruns.
- Infrastructure & Urbanization – Track material usage, supplier performance, and delivery timelines.
- CFOs & Finance Leaders – Present clear and transparent results to partners, investors, and the board.
Architecture & Security
- Orbitrack is designed to adapt to your company’s size and complexity:
- Cloud or Hybrid Deployment – Deploy fully in the cloud, on-premises, or as a hybrid model.
- Data Governance – Define roles, permissions, and full traceability for every data point.
- High Availability – Automated backups and monitoring to ensure business continuity.
- Compliance – Aligned with enterprise-grade data security and privacy standards.
Expected Outcomes
- Up to 40% reduction in reporting time.
- Cost savings by detecting project deviations early.
- Greater visibility for investors and boards.
- Faster, more confident decisions with reliable indicators.
- Sustainable growth through improved financial and operational planning.
Getting Started
Request a Demo – A Gravitar specialist will show you Orbitrack using examples relevant to your processes.
Discovery Workshop – We identify your data sources, KPIs, and key challenges.
Guided Implementation – We configure the solution and train your team for successful adoption.
Continuous Optimization – Ongoing support to refine metrics and expand use as your business grows.
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